{"id":8946,"date":"2006-05-18T17:27:42","date_gmt":"2006-05-18T17:27:42","guid":{"rendered":"http:\/\/streettech.dreamhosters.com\/?p=8946"},"modified":"2006-05-18T17:27:42","modified_gmt":"2006-05-18T17:27:42","slug":"sean-cartons-short-attentionscan","status":"publish","type":"post","link":"https:\/\/streettech.com\/?p=8946","title":{"rendered":"Sean Carton&#8217;s Short AttentionScan"},"content":{"rendered":"<p>Street Tech Co-Founding Father Sean Carton is <a href=\"http:\/\/baltimore.bizjournals.com\/baltimore\/stories\/2006\/02\/20\/story6.html\" target=\"new\">back in Baltimore<\/a>, now working at idfive, a Baltimore design and communications firm. He and idfive have created a group blog called <a href=\"http:\/\/www.idfive.com\/blog\/2006_03_01_archive.html\" target=\"new\">AttentionScan<\/a>. It&#8217;s filled with rebel advertising and marketing ideas, high weirdness, cool tool discoveries, and Russian drinking games &#8212; basically Sean&#8217;s usual interests. Here&#8217;s a Top Ten List (of corp creativity tips) that he posted (via <a href=\"http:\/\/www.detectivemarketing.com\/ENG\/who_we_are\/biography.htm\" target=\"new\">Stefan Engeseth<\/a>):<\/p>\n<p> 1. Hire people who have different talents than you.<br \/> 2. Install a random control in the elevator so that everyone ends up on the wrong floor. Get a head start by pressing the wrong button today.<br \/> 3. Exchange Filofaxes with each other.<br \/> 4. Bring your children to work.<br \/> 5. Invite your customers to participate in projects at an early stage.<br \/> 6. Invite someone from the street to attend your next meeting.<br \/> 7. Mix people in meetings: for example sales people and marketing people.<br \/> 8. Change the setting of the meeting. Why not hold your next meeting at a kindergarten?<br \/> 9. Create imbalance. Stand on one leg during a meeting and seek imbalance. Seek imbalance in the marketplace.<br \/> 10. Use simple language. A good idea thrives on simplicity.<br \/> 11. Always go the extra mile and do a little more than what\u2019s on the list.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Street Tech Co-Founding Father Sean Carton is back in Baltimore, now working at idfive, a Baltimore design and communications firm. He and idfive have created a group blog called AttentionScan. It&#8217;s filled with rebel advertising and marketing ideas, high weirdness, cool tool discoveries, and Russian drinking games &#8212; basically Sean&#8217;s usual interests. Here&#8217;s a Top &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/streettech.com\/?p=8946\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Sean Carton&#8217;s Short AttentionScan&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[],"class_list":["post-8946","post","type-post","status-publish","format-standard","hentry","category-resources"],"_links":{"self":[{"href":"https:\/\/streettech.com\/index.php?rest_route=\/wp\/v2\/posts\/8946","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/streettech.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/streettech.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/streettech.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/streettech.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8946"}],"version-history":[{"count":0,"href":"https:\/\/streettech.com\/index.php?rest_route=\/wp\/v2\/posts\/8946\/revisions"}],"wp:attachment":[{"href":"https:\/\/streettech.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8946"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/streettech.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8946"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/streettech.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8946"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}