Peddle-Powered LED Reindeer

‘Tis the season to burn two precious resources: plastic, as in the contents of our wallets, and electrical power, as in turning each of our neighborhoods into a DIY strip of Vegas. Apparently, we show our gratitude to our Gods by sacrificing prodigious amounts of non-renewable resources upon their altars. Light ’em if you got ’em.

To call attention to the inefficiencies of incandescent lighting, BC Hydro sponsored this holiday billboard in Vancouver utilizing 1500 LED bulbs powered by around-the-clock, human peddle-power. Only about 120 incandescent lights could have been lit by the same amount of generated power.

[Via OhGizmo!]

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